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BRONCA was founded in 2018 by twin brothers Jose Ignacio & Juan Pablo Portela.

The Portelas were born in the Uruguayan capital of Montevideo. At the age of five, they moved with their family to a rural part of their country. As of their sixth birthday, the twins started going to school. They would rise at 5am, mount their horses, and ride fifteen kilometers to class. Protected by their ponchos, the Portelas made the journey every weekday for the next four years. 

Once there, the twins were shocked to learn that most of their classmates survived on just one meal a day. The children, most of whom came from low-income families, relied on the resources of the little school completely. 

The experience had a profound impact on Jose Ignacio and Juan Pablo, and thirty years later the twins built BRONCA with one clear mission: to nourish and support underprivileged children around the world. 

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TIMELESS products, Designed in Uruguay